Sell meat from animals that were raised under just conditions
Factory farms raise animals in abusive conditions. Billions of chickens, pigs and cows are exploited in ways that we wouldn't condone if we were given a choice. We realize that these issues can't be resolved all at once. Instead, we are asking you to select one way to start selling meat from animals that were treated ethically.
Prices should be fair, transparent, and in proportion to costs
Prices should not be excessive, deceptive, hidden or manipulative. They should be based on actual expenditures and costs and what the patient can pay. Do not take advantage of a captive audience. Charges should not be unexpected. The business model should not depend on charging customers for services they do not ultimately receive or requiring unnecessary updates.